Paco is Passionate About Downtown

Las Vegas native Brian Paco Alvarez is an entrepreneur, graduate student in the Urban Leadership program at UNLV and Curator. Prior to his current endeavors Paco was the Art Curator, Corporate Historian and Z’boutique Manager/Buyer for, Inc. Paco’s extensive knowledge of Las Vegas history, especially in the areas of art, culture and leadership, caught the eye of eCommerce retailer, a company renowned for its zany corporate culture. During Paco’s tenure at Zappos, he curated a successful visual arts program that included local, regional, national and international artists. Preserved and curated the Zappos corporate archives and developed the successful and profitable on-site retail destination known as the Z’Boutique.

In addition, Paco was the founding Curator of the Las Vegas News Bureau Photo and Film Archives, a unit of the Las Vegas Convention and Visitors Authority, interim Curator of the Neon Museum, Curator of the City of Las Vegas Office of Cultural Affairs Las Vegas Centennial Project, Curator of the Hispanic Museum of Nevada and Collections Manager of the Liberace Museum.

Paco has also completed curatorial projects for the Siegfried and Roy Costume Collection, Nevada State Museum, Las Vegas Redevelopment Agency’s Historic 5th Street School, L. Maynard Galleries and has consulted on overseas projects in London. In 2008, he curated the “Beneath the Neon” exhibition based on the acclaimed book by the same name, authored by Matthew O’Brien.

Paco has proudly served as a trustee to the Nevada Test Site Historical Foundation, US Senate Curatorial Committee, board member of the Contemporary Arts Center of Las Vegas, the Hispanic Museum of Nevada, the Nevada Museums Association, 18b Arts District Association, Preserve Nevada and Chairman of the Liberace Foundation for the Performing & Creative Arts. Today, he continues his work in the arts as a member of the City of Las Vegas Arts Commission and RTC Art in Transit Advisory Council.

We have a wonderful conversation about DTLV and faith. Paco is Wiccan and that makes for an interesting conversation on Halloween. Join the discussion!

Episode 43: “Las Vegas Paco” Alvarez
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